In a world where gender is increasingly being pushed to the side in favor of individuality, it’s no surprise that many parents want their children to be free to express themselves as they choose. Baby clothing is a great place to start, and gender neutral options are becoming more popular for both newborns and toddlers alike. Gender neutral clothing is usually made in understated colors like grey, white, red and navy. It’s also typically free of wild patterns and loud colors, which can be distracting for babies as they explore the world around them. Gender neutral clothes are designed to encourage vigorous play, while still protecting kids’ skin. And, since kids outgrow their clothes incredibly fast, buying attractive, timeless clothing that boys and girls can wear saves you money down the line.

How did we end up in a culture so obsessed with telling the boys from the girls at such a young age? It’s a century-long story that involves everything from Sigmund Freud to advances in prenatal technology. Retailers also play a role in perpetuating the notion that pink is for baby girls and blue for boys, with some brands having whole sections dedicated to ‘boys’ and ‘girls’ clothing.

Some stores have taken steps to make it easier for shoppers to find gender-neutral styles, with COS and H&M offering a wide range of unisex clothing options in both their newborn and infant sections. Carter’s has a new Little Planet collection with plenty of unisex one-pieces, bodysuits and sleepers, too.

Another go-to option for gender neutral baby clothes is Brooklyn-based Winter Water Factory, which offers an entire collection of organic cotton pieces ranging from bibs to overalls in sizes 0-3mo and up through 4-5T. This set of corduroy overalls in a rainbow of colors is a baby-mandate, and you can’t go wrong with this pair with buttons, which features an extra set of straps to adjust for growth.

If you’re looking for a simple, versatile unisex baby outfit that can double as a warm weather layer, this cotton shirt and shorts set has five-star reviews from happy parents. It’s perfect for a stroller-friendly hike or day out and about, as the breathable fabric will keep your little one comfortable and protected from the sun.

And for a gender-neutral romper that’s both stylish and comfy, look no further than this adorable style with French bulldog print (and more pattern options). It has all the bells and whistles, from snap fasteners on one shoulder to a kimono-style neckline, that will make it easy for you to create simple outfits.

Another great choice for a romper is this linen-and-cotton pair by Go Gently, which comes in a variety of cute prints and makes its garments in Los Angeles. Hayes has a bunch of their pants and onesies, and he swears by them. You can also score cool hats for infants and kids from this LA-based company, which is made with ethically sourced cotton and recycled materials.